Paid vs. organic social media marketing—what’s the right strategy for your charity? In today’s fast-paced digital world, social media has become an integral component of a non-profit’s marketing strategy. With the right approach and execution, it allows...
Digital marketing is a powerful tool for nonprofit organizations to reach more donors and raise awareness about their cause. How can a digital marketing strategy can help your nonprofit? Let’s take a look. 5 reasons why the right digital marketing strategy is such a...
Storytelling is a powerful tool in nonprofit marketing because it can connect people emotionally to a cause, inspire action, and build a sense of community around the organization’s mission. Stories can humanize complex issues, make statistics and data more...
As a charity one of the most important roles in your organization is that of the Resource Development Coordinator. Not only are they responsible for fundraising, but for strategizing and implementing a development plan, building a donor pipeline, finding and writing...
Did you know that sending monthly newsletters – or their electronic equivalent, eblasts – is one of the most effective marketing tools at your disposal? Monthly eblasts can help your charity stay in touch with donors and supporters and keep them informed about your...
